There are a large number of companies, trying to solve today’s challenges. However, so many of these companies fail due to a flimsy business model.
What’s the GBA? And Why Is It Important?
The GBA, or The Greater Bay Area, is a combination of the regions most powerful Chinese cities located in the southern parts of China. Amongst them are well-known cities such as Hong Kong, Shenzhen, Macao, and Guangzhou, all of which makeup a strong competitor to California’s and Tokyo’s Bay Areas
Creating a Hardware Marketing Plan
Marketing has a broad definition that, when well thought out can deliver extraordinary results.
Reaching out to the press
Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn Getting the attention of customers means getting the attention of the press. Placement in key magazines, websites or other media can extend your brand far beyond your marketing budget — but how do…
How to generate holiday buzz around your hardware product
Holiday shopping can mean big bucks for sellers but that’s no surprise. Also not a surprise: You’re competing with the noisiest time of the year for sales. So how do you break through the noise and reach customers for your hardware product? There’s no magic bullet answer, but there are…
Chinese manufacturing: What China manufacturing is really like?
Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn You’re looking to use a Chinese manufacturer for your new innovative product in Shenzhen, however, you’re concerned about IP issues, communication barriers, and quality control. We all have this idea instilled in our minds…