Marketing has a broad definition that, when well thought out can deliver extraordinary results.
SVV Blog
Reaching out to the press
Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn Getting the attention of customers means getting the attention of the press. Placement in key magazines, websites or other media can extend your brand far beyond your marketing budget — but how do…
Where should you build?
Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn Deciding where to build your product is probably the most important first step of any project. Product development will be the most crucial aspect of your product’s life-cycle. While there are a number…
How to generate holiday buzz around your hardware product
Holiday shopping can mean big bucks for sellers but that’s no surprise. Also not a surprise: You’re competing with the noisiest time of the year for sales. So how do you break through the noise and reach customers for your hardware product? There’s no magic bullet answer, but there are…
Why do corporates fail?
Oh Nokia, oh Kodek, what happened? Put simply, they didn’t innovate. I remember a time when Blockbuster was the Netflix
What to do after your seed round?
You got your seed investment! Great, well done. Now, what the heck do you do with it?
Is China Becoming a Developer Rather Than a Maker?
Share on facebook Facebook Share on google Google+ Share on twitter Twitter Share on linkedin LinkedIn Did I just read that right? Is China actually beginning to show signs of innovation? If you’re shaking your heads in disagreement then you’re wrong. In this day and age, we are seeing…
How is a PCBA made?
How is a PCBA made? What does the process look like? In many circumstances, people underestimate the amount of time
Choosing the right manufacturer rather than a large manufacturer
Many start-ups tend to partner themselves with tier one manufacturers, but this can be be wrong for many reasons
What to keep in mind when sourcing parts online
the downside to this, is some of the parts they provide may not be the same quality as mainstream supply chains.